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Florian GIETL

Crafting Digital Platforms
product design | UX/UI design | service design

01 Portfolio

StreetStyle Skateboarding App
the multi-device lifestyle experience
UX & UI Design | Mobile, Watch & TV App Design 
saving lives with computer vision
Business Design | Service Design | UX Design
humanity goes viral
UX Research | UX Strategy | Campaign Design
PORTFOLIO

Viable

Feasible

Desirable

"I lead teams in designing user-focused solutions that align customer needs with business profitability and sustainability goals. By combining strategic research, creative problem-solving, and empathetic design, I empower teams to create impactful products through visual storytelling and scalable business frameworks."

02 KEY SKILLS

WHAT CAN I DO FOR YOU?

User Research

95%

Technology & Market Analysis

90%

Digital Design & Prototyping

75%

User Testing

85%

Dev Management

70%

Leadership

85%

Business Dev

85%

Some in business understand technology, but forget to ask their customers what they want. Some designers stop after the solution has been verified by the customer.

I am at home in both worlds. I can bridge the gap with a blueprint for implementation.

KEY SKILLS
EXPERIENCEO

03 Experience

MY EDUCATION AND WORK EXPERIENCE

04/2021 - today

Spiio
IoT AgriTech, Aarhus, Denmark

Head of Product Success

We optimize water, pesticide use, and cut labor costs with data-driven solutions. I research customer needs, prioritize features, and support agile development through management, UX design, and product testing

04/2018 - 07/2019

Street Simplified
IoT Mobility, Los Angeles, USA

Product Designer & Business Developer 

We were making intersections a safer place. I supported the tech-heavy founding team as a business consultant for strategy and operations,
before I was brought on board for the UX design and service design of a traffic safety platform for traffic engineers.

10/2017 - 03/2019

User Experience
Certification Program

University of California, Los Angeles (UCLA)

01/2018 - 07/2019

Smart Up
Freelance UX Design, Los Angeles, USA

We enhanced intersection safety by supporting the tech-focused founding team with strategy and operations. Later, I joined to lead UX and service design for a traffic safety platform aimed at traffic engineers.

Freelance Consultant & UX Strategist
 

03/2014 - 06/2017

REWAG AG
Energy & Mobility, Regensburg, Germany

We ran the city. I conceptualized, facilitated and monitored the company-wide change programs in the fields of strategic management, multi-project management, process management, and innovation management.

Corporate Developer & Strategist

09/2015 - 12/2015

Innovation Coaching
Certification Program

University of Applied Science, Regensburg

11/2012 - 02/2014

Chair of Innovation & Technology Mmt.
Science, Regensburg, Germany

We trained future entrepreneurs. I supported the research team to learn about the effect of new market disruptions and business model innovations on the company success. I also supported teaching of the classes Management & Entrepreneurship and International Management

Affiliate Researcher & Teaching Assistant 

10/2009 - 03/2013

Master of Science
Business Administration

University of Regensburg

10/2006 - 09/2009

Bachelor of Science
Business Administration

University of Regensburg

CONTACT

Do you need a design support for a project or are you searching for a long-term support for your company?

Do you just like to connect to get feedback on your work?

Feel free to reach out to me. I am always open for a conversation.

florian.gietl86 [at] gmail.com

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